Maker and CEO of Love Logic and DARN
Love Logic was created by Shanda Ruminer in 2016, after spending years making delectably nourishing body care products for friends and family. After a two-year hiatus, she formally launched Love Logic. Shanda spent a few years thereafter researching ingredients and formulas, testing products on friends and family, and gaining a small but loyal following for her lip balms, face creams, body butters and body scrubs.
She also branched out to learn soap making, bath bombs, and cosmetic formulation.
Shanda is a Florida native, a Navy veteran, and a loving wife to Greg, who gives his honest opinion on colors, scents, names, and beard products.
Every one of her products is made with love and logic, from the colors of our bath bombs and the scents in our body butters, to the distinct, practical ingredients in her facial and body care items.